Death of the written word? Hardly

We worry in these precincts about the death of the written word. But people actually read more today than in years (perhaps ever). True, "writing" has been redefined as more digital belching in many cases. But the immense amount of new information created every second of every day is written. Just spend a few minutes with a good real-time search site like Collecta and you see how much is bubbling up--some of it banal, but much of it worth a read and your valuable time.

HubSpot bird-dogs a study from the University of California at San Diego that bolsters the argument that the written word is thriving. Here's a link to the complete study.

Researchers Roger Bohn and James Short point out that reading as a percentage of our information consumption has actually tripled in the past 50 years if we use words (on printed page or digital screen) as a measurement. The chart shows the transformation of reading in the past 50 years.

So, those of you with a passion for writing, fear not. There's plenty of upside in our world. And given the vast amount of information that's produced every second in printed form, there will always be a demand for those who can write clearly, concisely and cleverly.

Happy New Year: Now Pronounce It Properly

"Two-thousand and ten" or "twenty-ten"... how shall we pronounce it?
Tom Torriglia says it's the latter.

Torriglia, the public face of the National Association of Good Grammar (NAGG), told the San Francisco Chronicle:

" 'Twenty' follows 'nineteen.' 'Two thousand' does not follow 'nineteen.' It's logical."

But George Lakoff at U.C. Berkeley responds:

"It's not wrong to say 'two thousand ten.' And it's not like 'twenty ten' is the right way."

My wife and fellow wordsmith, The Screaming Lady, ponders the debate over a cup of New Year's Day coffee.

"Technically it should be 'two-thousand ten' because that's how you'd pronounce it if you counted upwards from year one. I think we're just lazy."

But if we went that route, Zager and Evans would never have had a hit song in the '60s, or at least one that had a decent meter.

I resolve to keep it simple and give my lips a rest whenever I can.

Where Have All The Editors Gone?

There once was a time when if you wrote a headline like this for a wire service, a grizzled vet across the newsroom who edited your copy would explode in laughter or rage. If you were a greenhorn, it would be the latter rather than the former. Either way, the vet's coffee would be spilled all over the desk, ashtray knocked to the floor--such would be the umbrage taken at the headline and story description of this suspect.
The editor would stand and hitch up his pants over his pot belly and question the writer's manhood, intelligence and college pedigree in language that would peel paint. (At least mine did).
Now pictures may be deceiving, and John Floyd Thomas Jr. could be eight feet tall, but he doesn't look like he weighs 800 pounds. Either of those physical features would qualify Thomas as the "largest ever" serial killer.
Instead, he's suspected of being the most prolific killer in L.A.'s history, a fact that Thomas Watkins notes in his lede. So why does the headline quote robbery-homicide Capt. Denis Cremins bludgeoning of the language?

"If he turns out to be the guy, he probably would be the largest ever (serial killer) in the city of Los Angeles."

We may never know, just as we may never know why serial killers are "prolific," "indefatigable," hardworking," "dedicated," "diligent" or "tireless."

The "Natinal" Pastime

The team off to the worst start (3-10) in Major League Baseball also employs a vendor with the worst spelling habits.

The Washington Nationals use Majestic Athletic uniforms and, as part of the deal, they get Majestic's crackerjack copy desk too. Nationals players Adam Dunn and Ryan Zimmerman played three innings of a game last week wearing home jerseys that read Natinals.

It took a few days, but Majestik officials finally got around to apologizing.

Uniform typos aren't uncommon, unfortunately. Joe Carter of Toronto (below) was an earlier, famous example. And it took him six innings to figure it out, according to Paul Lukas, who compiled a nice list of jersey injustice two years ago.

By the way, for those of you keeping count, the Nationals lost the Typo Game in extra innings, 3-2. Zimmerman was 2-5 and Dunn 0-3.

Word of the Day: Chthonian (gesundheit!)

Occasionally, I come across a word I couldn't even imagine existed, have never heard and couldn't make up if my life depended on it. Today was such a day.

Chthonian (tho' ne un): Pertraining to the deities, spirits and other beings dwelling under the earth.

A variation was used in Meghan Cox Gurdon's brilliant essay in today's Wall Street Journal on eco-propaganda in children's literature (Carl Hiaasen being her poster boy in this case).

If you have somehow missed the fact that April 22 is Earth Day, it's probably because you are grown up. Were you a child, there's not a chance you'd be allowed to miss the urgent chthonic nature of the day -- nor the need to recycle, to use water sparingly, to protect endangered creatures and generally to be agitated about a planet in peril.

This weekend in the mountains, as I lay down on the ground to sleep under the stars, I will no doubt listen for faint chtonic sounds emanating from below me, maybe from the goddess pictured here.
And it'll probably keep me awake all night!

Copy Editor's Lament

A lovely mixture of melody and lyric brings the tragedy of the dying copy desk home at Christopher Ave's site, Music for Media.
"Copy Editor's Lament" makes you laugh and cry at the same time, especially if, like the protagonist, you've been laid off! (And, if you're like me, you met your future wife on the copy desk in college).

An excerpt:

"I'm a human safety net...I can provide punctuation, appropriate for publication, make the capitalization right. I was there to fix your grammar when you thought it wouldn't matter, cut all your extraneous blather down."

Copy editors are among the tens of thousands of reporters and editors who have been cut loose in the past year or two in North America. As Ave puts it in the song, "with only Web sites and TV, nothing really there to help you see."

Yeah. Good luck with that.

In any case, here's to Christopher Ave and all of you who understand the difference between a colon and a semicolon.

New Gig, Old Books

So what's a fellow to do on Day One of his work in the Gig Economy? Unpack reference books from the old gig.
That work, which I did first thing yesterday morning, may be akin to a soldier checking, oiling and testing his weapon. I felt a granite sureness in pulling out Webster's Unabridged, The Chicago Manual of Style, Follett, Fowler, Strunk and White and the AP Stylebook. Weapons and ammo. Check. Ready to go to battle.
I mentioned this in a Tweet and got an interesting response from an old colleague, an award-winning wordsmith in his publishing days.

Strunk and White? Are you kidding? The days of having 30 minute arguments of serial commas and whether one means anticipation or simple expectation are days of yore, old friend.

I understand where he's coming from, in an era of 140-word Tweets and IM slang that's, OMG, 2die4.But sunshine peeks through the clouds. His response coincided with a request from a colleague at Blanc & Otus. A client wanted to resolve an internal discussion about how to handle compound modifiers. He was wondering whether their copy was too hyphen-happy.
There, in the pages of those great language books, was the guidance we so often have trouble finding these days: Use the hyphen to avoid confusion. "Small-business owners" means something different than "small business owners."
So people still care. Are these people graying around the temples, raised at a time when we read books not screens, tapped typewriters not keyboards? Perhaps. But at the agency I got urgent questions from twenty-somethings (note the hyphen) about serial commas, about punctuation, about style. It matters.
People, like nature, abhor a vacuum.While the language evolves as it should, business communications, done well, will always adhere to rules.